Power meters are a training and performance tracking tool for cyclists; think of it as a super Fitbit for cyclists. While they've become essential for elite cyclists, their high price (often well over $1,000) prevents mainstream fitness cyclists from using power data to train smarter and ride faster.

We’re Ashton Instruments and we’ve developed a new sensor technology that lets us build a power meter that’s finally affordable to the entire fitness cycling market.

2014 Boston Gold Winner
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