TV rating is the most important number in the $70 billion TV ad market, but there has been no innovation in two decades. TVision Insights leverages state-of-the-art computer vision technology to collect viewers’ demographics, emotional reactions, and viewability/engagement by placing a sensor at the base of a television in a household. This data is extremely valuable to advertisers and media buying agencies who today have no real measurement of their advertisements’ effectiveness.
At TVision Insights, we leverage state of art computer vision technology to redefine TV rating for new generation TV
2015 Gold Winner