Innovation Blog

3 Key Marketing Strategies for Entrepreneurs

3 Key Marketing Strategies for Entrepreneurs

Collaboration with Doppler Mexico

Are you looking to work in a new business and you dont know how to set and complete your Marketing goals? Find out some of the primary strategies so your new entrepreneurship works in the best way.

#1 Define your target

It is very important to target audiences, this way your startup will be able to create specific strategies based on the behavior, needs and interests.

#2 Define what makes your product unique

Now that you know your target audience, you need to determine which features are the most important for them whenever they choose a brand. You will have to think about what make your product or service be valuable for customer, in order to make people choose your brand over the competitors.

#3 Analyze competitors

Perform an analysis on who are your competitors, what are they doing, what are their strengths and weakness. It will help you to take advance over them.

This is only the beginning, later you must find new strategies based on the objectives of the company. If you want to learn more about Marketing, you should attend to the EMMS 2017, a free and online event made for those who want to see more of the Digital Marketing world.

The EMMS, organized by Doppler, one of the most used Email Marketing Tools in Latin America, will be held on October 19th and 20th. There, brands experts and users gather to share and learn about Digital Marketing.

If you want to register, go to:

Adriana Fabiola Sanchez Maldonado

Adriana is the Marketing Assistant in Doppler Mexico. She studies Marketing and Communication at Tecnolico de Monterrey, and is an amateur photographer, passionate about the internet, sports, music and social media. Always looking for new experiences.

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