February 20, 2025 (Renens, Switzerland) – MassChallenge Switzerland, part of MassChallenge’s global network of innovators, is happy to announce its partnership with Mars, Incorporated, a family-owned, global leader in pet care, snacking and food, dedicated to creating a positive impact through sustainability and innovation. With brands loved worldwide, Mars focuses on reducing its environmental footprint, sourcing responsibly, and improving global supply chains.
“We are thrilled to partner with MassChallenge to support startups driving innovative solutions for a healthier planet. Through this collaboration, we will learn from visionary entrepreneurs while sharing our deep expertise in quality snacking, food, and pet care. At Mars, we are committed to collaborating with our partners to advance bold ideas and help create a better future for people, pets, and the planet.” Said Nici Bush, Chief Innovation, Science and Technology Officer at Mars.
“I’m delighted that Mars is partnering with MassChallenge to help startups grow their businesses and add value to society. Mars’ deep heritage and breadth of brands combined with Mars’ work in helping drive change in tackling today’s societal challenges, for example in reducing GHG emissions, fits incredibly well with the climate responsible, purpose driven startups MassChallenge supports. We welcome Mars to our community and are extremely excited about the work that they can do with startups to help improve people’s lives.” Said Ian Roberts, President of MassChallenge Switzerland.
About Mars
Mars, Incorporated is driven by the belief that the world we want tomorrow starts with how we do business today. As a $50bn+ family-owned business, our diverse and expanding portfolio of leading pet care products and veterinary services support pets all around the world and our quality snacking and food products delight millions of people every day. We produce some of the world’s best-loved brands including ROYAL CANIN®, PEDIGREE®, WHISKAS®, CESAR®, DOVE®, EXTRA®, M&M’S®, SNICKERS® and BEN’S ORIGINAL™. Our international networks of pet hospitals, including BANFIELD™, BLUEPEARL™, VCA™ and ANICURA™ span preventive, general, specialty, and emergency veterinary care, and our global veterinary diagnostics business ANTECH® offers breakthrough capabilities in pet diagnostics. The Mars Five Principles — Quality, Responsibility, Mutuality, Efficiency and Freedom — inspire our 150,000 Associates to act every day to help create a better world for people, pets and the planet.
For more information about Mars, please visit www.mars.com. Join us on Facebook, Instagram, LinkedIn and YouTube.
About MassChallenge
MassChallenge Switzerland is part of the MassChallenge global network for innovators. MassChallenge equips bold entrepreneurs to disrupt the status quo and create meaningful change. Since MassChallenge Switzerland’s launch in 2016, they have accelerated 950 startups who have raised CHF2B in funding and generated 59,000 Jobs.
🗓️ Applications for the 2025 Early-stage Accelerator Program are open now and close on March 5, 2025. Learn more about MassChallenge Switzerland, and follow them on LinkedIn and X.