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Since 2010, MassChallenge has accelerated 1,975 startups that have raised more than $4.3 billion in funding, generated more than $2.5 billion in revenue, and created more than 121,000 total jobs. 

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Abraxas Technology
Abraxas Technology

Half of every marketing budget is wasted due to the lack of validation in the analog environment of outdoor advertising. Abraxas Technology is bringing that analog industry into the Digital Age using custom technology providing the ability to track impressions, capture follow through, and provide direct customer engagement. Billboard owners are able increase advertising sells based on a targeted approach and advertisers are able to get more out of each marketing dollar spent.
Abraxas Technology is bringing out-of-home advertisement into the digital age by allowing advertisers to calculate their ROI in real-time.

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2018 Silver Texas

Sub industry

Retail & Advertising Technology


MassChallenge strengthens the global innovation ecosystem by accelerating high-potential startups across all industries, from anywhere in the world.