Habu solves brands' challenges around data through our Clean Room technology. It is used by leading brands and data owners for the safe sharing of data for insights, analytics, measurement, attribution, and activation. The types of data include media exposure across the walled gardens (Google, Facebook, Amazon, Roku, Hulu, etc.), advertising on leading publisher sites (NYTimes, Meredith, The Bump, etc.), purchase/transaction data, and connected device interactions.